A well-known hospitality venue in Pitlochry, previously recognised for its groundbreaking vegan offering, is embarking on a new chapter under fresh ownership. The charming 11-bedroom Victorian villa, nestled on East Moulin Road, has been acquired by Birchwood Pitlochry, signalling an exciting evolution for the esteemed establishment within the heart of Highland Perthshire.
This transition follows a period of seven years during which the property operated as Saorsa 1875, distinguishing itself as the UK’s purported first entirely plant-based hotel. The former owners recently conveyed their intentions to explore different ventures, paving the way for the current change in management.
Taking the helm at Birchwood Pitlochry are Dean Bucknell and his partner, Paul Tillbrook. Their acquisition officially became effective as of October 1, 2025. This development is keenly watched by both the local community and visitors to the popular Perthshire town, known for its vibrant tourism sector and scenic beauty, serving as a gateway to the wider wonders of Perth and Kinross.
For guests who had existing reservations with Saorsa 1875 up to mid-November, Birchwood Pitlochry has assured them that their bookings will be honoured. During this interim period, the hotel’s bedrooms will maintain their vegan-friendly status, and a dedicated vegan breakfast and a simplified vegan dinner menu will be available. This considerate approach aims to ensure a seamless experience for those who made plans with the previous establishment, reflecting a commitment to hospitality during the transition.
The new owners have also confirmed there are no intentions for unexpected closures outside of the hotel’s traditional winter break. The property is scheduled to close in January as per its usual seasonal pattern, with no bookings slated for December. This provides a clear roadmap for the immediate future and ensures stability for both guests and staff.
Beyond the transition phase, Birchwood Pitlochry intends to introduce a ‘more mainstream model’ later in the year, following some planned refurbishment work. This strategic shift suggests a broader appeal while still cherishing the hotel’s unique character. Mr. Bucknell elaborated on this, highlighting the meticulous thought going into their operational plans.
The vision for Birchwood Pitlochry is deeply rooted in creating a uniquely Highland experience for every visitor. Dean and Paul are committed to ensuring a warm welcome and a stay that is meticulously tailored to individual guest preferences. They aim for an atmosphere that is not only relaxed and memorable but also deeply connected to the breathtaking natural environment and rich cultural heritage of the Highlands, a region that draws countless visitors to Perth and Kinross annually.
To enhance the guest experience, Birchwood Pitlochry has developed a ‘Birchwood Explorer Guide.’ This thoughtfully curated guide will feature a series of half and full-day itineraries, inviting guests to discover the myriad attractions and hidden gems dotted across Highland Perthshire. This initiative is designed to immerse visitors in the local landscape, encouraging exploration of renowned spots like the dramatic Tay Forest Park, tranquil Loch Faskally, or the majestic mountains surrounding the area, all within easy reach of Pitlochry.
Dining is set to be a cornerstone of the Birchwood experience. Guests can anticipate starting their day with exquisite locally sourced, award-winning smoked salmon and scrambled eggs, reflecting the region’s culinary prowess. The menu will also feature a luxurious champagne afternoon tea, perfect for celebrating special occasions, and a delicious, seasonal, and locally sourced light supper for those returning from an evening at the nearby Pitlochry Festival Theatre. This emphasis on local produce and fine dining promises to further elevate the hotel’s appeal, contributing to Pitlochry’s reputation as a gastronomic destination within Perthshire.
In their statement, Dean and Paul underscored their philosophy: “Every detail is thoughtfully prepared, so that a stay feels effortless and every moment truly special.” This dedication to unparalleled guest satisfaction and a deep appreciation for the local environment suggests a bright future for this historic Pitlochry establishment, ensuring it remains a cherished destination for many years to come.
This transition follows a period of seven years during which the property operated as Saorsa 1875, distinguishing itself as the UK’s purported first entirely plant-based hotel. The former owners recently conveyed their intentions to explore different ventures, paving the way for the current change in management.
Taking the helm at Birchwood Pitlochry are Dean Bucknell and his partner, Paul Tillbrook. Their acquisition officially became effective as of October 1, 2025. This development is keenly watched by both the local community and visitors to the popular Perthshire town, known for its vibrant tourism sector and scenic beauty, serving as a gateway to the wider wonders of Perth and Kinross.
For guests who had existing reservations with Saorsa 1875 up to mid-November, Birchwood Pitlochry has assured them that their bookings will be honoured. During this interim period, the hotel’s bedrooms will maintain their vegan-friendly status, and a dedicated vegan breakfast and a simplified vegan dinner menu will be available. This considerate approach aims to ensure a seamless experience for those who made plans with the previous establishment, reflecting a commitment to hospitality during the transition.
The new owners have also confirmed there are no intentions for unexpected closures outside of the hotel’s traditional winter break. The property is scheduled to close in January as per its usual seasonal pattern, with no bookings slated for December. This provides a clear roadmap for the immediate future and ensures stability for both guests and staff.
Beyond the transition phase, Birchwood Pitlochry intends to introduce a ‘more mainstream model’ later in the year, following some planned refurbishment work. This strategic shift suggests a broader appeal while still cherishing the hotel’s unique character. Mr. Bucknell elaborated on this, highlighting the meticulous thought going into their operational plans.
The vision for Birchwood Pitlochry is deeply rooted in creating a uniquely Highland experience for every visitor. Dean and Paul are committed to ensuring a warm welcome and a stay that is meticulously tailored to individual guest preferences. They aim for an atmosphere that is not only relaxed and memorable but also deeply connected to the breathtaking natural environment and rich cultural heritage of the Highlands, a region that draws countless visitors to Perth and Kinross annually.
To enhance the guest experience, Birchwood Pitlochry has developed a ‘Birchwood Explorer Guide.’ This thoughtfully curated guide will feature a series of half and full-day itineraries, inviting guests to discover the myriad attractions and hidden gems dotted across Highland Perthshire. This initiative is designed to immerse visitors in the local landscape, encouraging exploration of renowned spots like the dramatic Tay Forest Park, tranquil Loch Faskally, or the majestic mountains surrounding the area, all within easy reach of Pitlochry.
Dining is set to be a cornerstone of the Birchwood experience. Guests can anticipate starting their day with exquisite locally sourced, award-winning smoked salmon and scrambled eggs, reflecting the region’s culinary prowess. The menu will also feature a luxurious champagne afternoon tea, perfect for celebrating special occasions, and a delicious, seasonal, and locally sourced light supper for those returning from an evening at the nearby Pitlochry Festival Theatre. This emphasis on local produce and fine dining promises to further elevate the hotel’s appeal, contributing to Pitlochry’s reputation as a gastronomic destination within Perthshire.
In their statement, Dean and Paul underscored their philosophy: “Every detail is thoughtfully prepared, so that a stay feels effortless and every moment truly special.” This dedication to unparalleled guest satisfaction and a deep appreciation for the local environment suggests a bright future for this historic Pitlochry establishment, ensuring it remains a cherished destination for many years to come.